ICONS BY CUPPING ROOM

A premium specialty coffee subscription service showcasing exclusive coffees curated by progressive producers, industry leaders, and champion baristas -- roasted by Cupping Room, and delivered to your door monthly.

With each shipment, you will receive two coffees chosen especially for us by the industry Icon of the month. You can expect anything from rare varieties to experimental micro-lots, examples of progressive processing, or pure reflections of terroir; coffees that embody the vision and philosophy of our featured Icon.

Shipping Next...

Jooyeon Jeon

We are proud to announce our next ICONS box will be curated by 2019 World Barista Champion Jooyeon Jeon!

Jooyeon Jeon, Director of MOMOS COFFEE in Busan, South Korea, is the 2019 World Barista Champion and the second ICON to be featured in our subscription service! The architect of one of the most progressive, innovative, and engaging barista competition routines in years, Jooyeon is in a league of her own.

Through her years of competing in national and world competitions, Jooyeon has spent months and months with her team combing through sample after sample, searching for the ideal coffee that would give her the highest scores and best impression with the judges. Through this process, she has come to the winning combination of Ecuador as the origin, and Sidra as the variety.

Our featured ICONS

DECEMBER 2019:
Adam & Rachel Overton
Founders, Gesha Village

Adam & Rachel Overton of Gesha Village are two visionaries who have brought the gesha variety back to its birthplace in Ethiopia.

We are proud to announce that we will donate a portion of all proceeds of this month's subscription sales to help fund Gesha Village's project of building a much-needed high school to serve the five regions surrounding their estate.

JANUARY 2020:
JOOYEON JEON
WORLD BARISTA CHAMPION 2019

The architect of one of the most progressive, innovative, and engaging barista competition routines in years, Jooyeon is in a league of her own.

We are so fortunate that Jooyeon has chosen to share one of her favourite coffees with us, having found this Sidra variety when travelling to origin.

FEBRUARY 2020:
Takayuki Ishitani
Japan Barista Champion 2017, 2019

Taka is the embodiment of perseverance, having competed at the national barista championships in Japan since 2004.

We are so proud that Taka has chosen to work with Cupping Room for the last three years, winning his 2017 and 2019 titles with our coffees.

Subscription Benefits

Brew Like a Champ!

Get in-depth insight from barista champions and coffee icons on how they select, dial in, and brew their coffees.

Free shipping

No hassle, just the best coffees curated for you, delivered to your door each month.

VIP Events

When our Icons visit us for in-store seminars and sharings, we'll reserve your seat so you're guaranteed access to these exclusive and limited events:

January 2020 - Takayuki Ishitani
February 2020 - Jooyeon Jeon

Your Icon's Coffee, Our Signature Roast

We'll work with each month's Icon to develop the best profile to showcase the unique characteristics of each selection: terroir, variety, and processing conditions.

Paying attention to these traits in green coffee, we roast each coffee uniquely, aiming to highlight each coffee's finest qualities.

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SHOP OUR CURRENT SEASONAL COFFEE OFFERINGS

ICONS by Cupping Room

From $280 HKD

DRIP BAG BOX<br>ISRAEL DEGFA PROCESSING SET

DRIP BAG BOX
ISRAEL DEGFA PROCESSING SET

$160 HKD

SPARKLING COFFEE<br>GESHA VILLAGE 2019 LOT #86

SPARKLING COFFEE
GESHA VILLAGE 2019 LOT #86

From $60 HKD

OUR SUBSCRIBERS

@beanadonna

The ICONS subscription box is every coffee geek's dream come true. I am now able to try some of the "top of the world" coffees and I couldn't be more excited!

@alcheng88

I admit, I have a weakness for rare, exclusive, or innovative coffees -- and I think ICONS is the perfect way for me to get my hands on these usually inaccessible coffees that the barista champions and producers are preparing for top-level coffee competitions. Can't wait to see what's coming next!

@rkesumawidjaja

Just like its name, ICONS only provides the best of the best for coffee drinkers. Those who love quality will find ICONS is taking coffee to the next level. Totally loving my first subscription box, and can't wait to get the next one.

ICONS PREVIOUSLY FEATURED

From producers to green buyers to baristas and champions -- we have featured
these amazing individuals and their coffees in our previous months' subscriptions.

PRODUCERS & INNOVATORS

ADAM & RACHEL OVERTON

Country: Ethiopia
Years in the industry: 8 years

Read more about Adam & Rachel's selection for us by hitting the button below!